Cassie Miller has worked for numerous publications throughout the state of Pennsylvania over the years. Her most recent role is at the Pennsylvania Capital-Star. She reached out to me to get a professional headshot, so she could expand her brand strategy. 

Thankfully, Cassie has worked in this industry for quite some time, so she knew how important professional headshots are for her branding. Her goal was to have a headshot that portrayed her as a strong, confident expert in her field. She wanted her edgy personality to shine in her headshots, because she is her own brand! 

Headshot Portraits & Branding Images are Beneficial to all Professionals

I was so happy that Cassie understood how important her image is for her brand. Over the years, I have found that many people think that headshots and professional photography sessions are only for business owners and entrepreneurs.

That simply is not true!

All professionals can benefit from a headshot session, especially if they are looking to create a personal brand.

Questions to Ask Yourself When Considering Professional Headshots for Brand Strategy

     1.  Are you the person who is always asked to sit on expert panels?

     2.  Do you find yourself on local television shows?

     3.  Do you guest write for magazines or other publications?

     4.  Are you a freelance contributor?

     5.  Are you currently creating your own content, or want to create your own content, and don't want              to use the same stock imagery that everyone else uses?

These are only a few of the questions you should ask when you are considering professional headshots for brand strategy. There are so many others and those are things we can discuss together.

Our discussion will also lead to me answering your questions as to how to achieve the best pictures during your photo session.  Thankfully, I have discovered numerous personal branding tips.

My Favorite Personal Branding Photography Tips

A photography session for professional headshots can be done almost anywhere. For Cassie’s photo shoot, we chose to use an office, as well as the steps of the Pennsylvania Capitol Building. There were a hundred other possibilities Cassie and I could have considered, which is why I enjoy brainstorming with my clients to find the perfect locations. 

I love finding photography locations that allow my clients to be relational. After all, the goal of these sessions is to create headshots, and other photos, that portray my client as an expert in their industry. 

Are you finally inspired to create your own brand like Cassie did? 

Read more here on how to Let Branding Photography Do The Talking For Your Business

Contact me today and let’s get started with your professional headshot session.