What Is A Headshot Photo?

When it comes to business, it's always good to be able to put a face to a name. We are living in an impersonal, online era in which robots can help you do online shopping or answer questions. Therefore, to preserve the ever-diminishing personal touch in day-to-day dealings with customers, it is essential for them to know who exactly they are talking to.

Enter: the headshot photo

You will be forgiven for thinking that headshot photos are those types of pictures that models or actors include in their portfolios. Besides, you would be correct. But these days headshots are as important in business as they are in the modeling world.

Including a professionally taken headshot of yourself on your Facebook business page or LinkedIN profile, will immediately provide your customers with a sense of trust. Imagine including a headshot image in a resume. After all, no one likes doing business with an invisible person. Good business relationships are reliant on strong connections, which cannot be formed on a one-sided basis. A great headshot also shows that you are serious about your brand and that you take all your endeavors seriously.

What exactly is a headshot photo?

A headshot photo isn't just a random picture taken on a "good day". No, a headshot photo should be taken by a professional who knows the in's and out's to lighting and posing. Whenever a client approaches me to have a headshot created, we first have a discussion about what type of business they are in and whether they want a semi-casual or business-look for their photos.

Headshots usually have the person looking directly at the camera, with a relaxed but professional pose. The photo is usually tightly cropped and only shows the person's head and shoulders. Which is also why clothing is important, since only the top part of a blouse, shirt, or jacket will show.

The background can be a solid color or of an environmental variety. Solid Colors work best for professional business headshots.

Starting a New Chapter In Your Business?

If every there was a time to start a new chapter in your business, it would be 2021. Consumers want to support small business more than ever before. Make new connections and grow your business. Do it by getting a professional headshot photo and letting your new portrait do the talking.