Business Lifestyle & Branding Session For The Course Creator & Podcaster

As a branding & business lifestyle photographer, I get to spend a lot of time with entrepreneurs. Recently, I had the opportunity to do a photo session with Wendi Bergin, who is a course creator & podcaster. Before the photo session, we talked about how this type of photo session would be beneficial to a business owner like herself. 

Wendi is passionate about teaching people how to be self-reliant & prepared for any scenario. Wendi covers topics such as how to pack a BOB (Bug Out Bag) to long-term food storage. 

I actually interviewed Wendi in 2020. To learn more about her, what she teaches, and the courses she offers, you can watch the video of the interview here >>> Ask The Expert With Wendi Bergin

Pre-photo session conversation...

During the pre-photo session conversation we talked about all the things that Wendi had coming up & felt the most excited to promote. Wendi mentioned that she has been writing a course on how to make jam. Wendi said that she would need images for the jam course & began asking questions about using her own images for this.

Now could Wendi have used stock images for this course? Absolutely! 

However, there is so much more value in personal images created specifically for you the course creator or podcaster, with you in them. Wendi already knew that personal images would be better, but our conversation reassured her that she was on the right path.

After all, personal brand images will allow her readers, & purchasers to develop the like, know, trust relationship all business owners seek with their customers. The more people who like & trust Wendi, the more sales & profits she will have.

Use images across different platforms to create conversation...

While these brand photographs will be used within Wendi's course & podcast, she can also use them on her website & social media pages to create conversation. They will show that she is an expert in her field as she shares her story.

We all know that people are hungry for this type of knowledge & education right now. So, Wendi's personal brand images will provide quality content to those people by fulfilling their needs.

If you are a course creator or podcaster, investing in this type of photo session will allow you to build better relationships with your customers. Contact me today to book your discovery session.

If you want to connect with Wendi you can find her here on her website >>> Joyfully Prepared 

You can also listen to Wendi's Podcast Joyfully Prepared where she talks with other business owners & entrepreneurs. 

Wendi also has a free Facebook group that you can join. You can find that group here >>> Prepare Every Needful Thing Facebook Group

Kelly Johnson is a branding & headshot photographer. She works with solo-preneurs and business owners to create headshot portraits and branding images. Her clients utilize their new images library throughout their businesses to truly stand out online. Kelly's goal is always to take photographs that will invigorate a business' brand, help a business owner cultivate relationships with their clients, and take all businesses to the next level.